Double Vision
Don’t rebrand Galway – spend cash on city itself!
Double Vision with Charlie Adley
I just found out that I’m living in the ‘goodest’ (yes, unfortunately, that is the apt word in this case) country in the world! As reported by Tim Adams of The Observer, political consultant Simon Anholt has devised something called the Good Country Index, to illustrate how much each nation looks outward, fulfils its international obligations, innovates and spreads the most positivity per person around the planet.
Using the kind of database that we mere mortals might only fear, Anholt tests seven different metrics of each nation’s existence: science and technology; culture; international peace and security; world order; planet and climate; prosperity and equality; health and wellbeing.
Then he puts the seven of diamonds back on the bottom of the pack, shuffles his mum’s phone number, adds it all up, subtracts the number he first thought of and wouldn’t you know it: Ireland is ranked Number One Top of the Pops.
Not only does this country come out above all other nations, but rather surprisingly, Ireland actually comes top of the rankings in the Prosperity and Equality category, from which I conclude either that every other country must be a truly terrible place, or that Anholt has never actually been here.
The trouble with this kind of evaluation is that you bring to it research bias, in the shape of your own subjective baggage. Therefore it’s no surprise that someone who lives on the Norfolk coast will end up with 9 of his top 10 ranked countries being European, with New Zealand representing the rest of the world in a very clean, Anglicised and ecologically eager way.
What interests me more than all this collection of random right and wrong answers is the need we have to brand absolutely everything.
Back in 2005, Anholt created the Nation Brands Index, assessing how 50 countries are perceived as brands by the rest of the world. The index has now become a major influence in the realms of global tourism and academia, yet like so many others, Anholt’s studies go the long way round to telling us what we already know: Ireland is a powerful brand, seen as a benign influence upon the world.
Don’t think many of us will be surprised to hear that.
It’s strange the way that brands are these days more important than nations, more powerful than products, when you consider how they started off.
A searing hot piece of shaped metal burned onto the hide of a stock animal, a brand was nothing more than a primitive way to prove that you owned a cow.
Now it is the brands that own us. We live in a brand, eat and drink brands and socialise using all manner of other brands.
For more, read this week’s Galway City Tribune.
A Different View with Dave O’Connell
The crowds that flocked into the centre of Dublin last weekend provided the clearest indication yet that, thank God, a cure had been found for Covid.
The masses dancing and hugging on the streets was vindication that all of the self-isolation had been well worth it, when you could now congregate as close as you like to each other, to your little heart’s content.
Or so you’d think.
One weekend of slightly relaxed licencing laws was all it took, and in the blink of an eye thousands of revellers were up and at it like this was Paris in 1945 after it was freed from the Germans.
The newly-imposed regulations for relaxation would suggest that all of these bouncy people at least had the benefit of a nine-euro meal inside them – how else could they get served?
So, we’d better brace ourselves for when they go out on an empty stomach.
Much has already been made of the fact that pub life will never be the same again – and that might well be the case.
Social distancing is bad news for the publicans, limiting their ability to wedge the entire student population of NUIG and GMIT into the equivalent of a phone box.
But it’s great news for curmudgeons – particularly for those whose capacity for imbibing alcohol is shot.
Advancing middle age has seen the tolerance of the early twenties reduced from the equivalent of a sizeable plastic bucket to an amount that once wouldn’t have even pass the standard definition of being out.
Three pints? That’s what you’d order when they rang the bell at closing time.
For more, read this week’s Connacht Tribune.
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Double Vision with Charlie Adley
More than any other time of the year, when we sit around our dinner tables on Christmas Day, we are aware of who is there and who is not. At the age of 17, having performed impressive acrobatics with my Yamaha 250, a saloon car, a ditch and a barbed wire fence, I spent six weeks in hospital over Christmas and New Year.
My femur was snapped in two, which is no mean feat with thighs like mine, and my tibia had a crack or two as well.
Bed-bound, with my leg in traction, I developed a bronchial chest infection after an emergency operation.
Every two seconds for six weeks I coughed in hacking spasms, thus shaking my smashed leg, which was hung in a sling, supported by a metal pole they had driven through me, just below the knee.
Suffice to say I came to terms with pain.
In our part of the ward, there were four beds and three bikers with broken bones.
There was Kev, who had fallen off his sleek and mean Suzuki GT750 (a two stroke 3-into-1, since you ask), and opposite us two was brick shithouse Yorkshireman Gary, ex-SAS, and mighty embarrassed, having survived several covert tours of duty in Northern Ireland, to have to admit to falling off a Honda 125.
Compared to the other patients in the hospital the three of us were well off.
We were not sick. We’d had our operations, and apart from antibiotics for wounds, and pain killers for broken bones, we needed very little medical attention.
We were young, male, bored, and allowed to drink beer. Naturally, we tried to attract the attention of the student nurses as much as possible, and equally, they were happy to have a bit of a laugh with lads who were not ill, physically, at least!
For more, read this week’s Galway City Tribune.
Get the Connacht Tribune Live app
The Connacht Tribune Live app is the home of everything that is happening in Galway City and county. It’s completely FREE and features all the latest news, sport and information on what’s on in your area. Click HERE to download it for iPhone and iPad from Apple’s App Store, or HERE to get the Android Version from Google Play.
Double Vision with Charlie Adley
Saying “I love newspapers!” feels these days like buying a ticket for the next David Bowie gig, but I do: I love them. When I read a newspaper, I’m not a slave to the algorithm. Were I ten years younger, I’d read all my news online, on apps that I’ve set to my personal preferences.
Even when I visit media sites I’ve never been to before, there are cookies and bots and gordknowswot working away to offer me more of what the algorithms think I want.
Every link off each page is tailored to please me, but that’s no good.
I don’t want to be fed things that only fit into my areas of interest and opinion.
Sitting at my living room table, mug of tea and two slices of toast (peanut butter, since you ask), and a paper – any paper – open in front of me, I can see the full wonder and horror of the world, as interpreted by The Guardian, The Daily Mail, The Irish Times or Daily Mirror.
As I browse into the heart of the paper, far from major news items, I let my eyesight fall all over the place, because each page is full of varied items, and, here on page 14, I’ll find the big story that’s being buried: the story they have to report, but are under instruction to dampen down.
Also here are stories that no algorithm-driven link would ever lead me to. Quirky little tales, able to dissolve an adult brain in seconds.
When driven sufficiently doolally by what I’m reading, I tear that particular piece of madness out of the newspaper, placing it on top of the wobbly towering stack of other torn madnesses by my desk.
There are dark torn madnesses and fearsome ones, but today I’m in the mood to prowl the ones that force me to furrow my brow, gasp for breath, pout my lips and grunt “What the -?” at the universe.
Notes are seeds, from which every writer will grow different fruit. When that writer is working for the Daily Mail, the fruit need bear only minuscule relation to the seed.
To read Charlie’s column in full, please see this week’s Galway City Tribune.
Get the Connacht Tribune Live app
The Connacht Tribune Live app is the home of everything that is happening in Galway City and county. It’s completely FREE and features all the latest news, sport and information on what’s on in your area. Click HERE to download it for iPhone and iPad from Apple’s App Store, or HERE to get the Android Version from Google Play.
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