SMEs set their sights on Euro expansion

Irish entrepreneurs have the skills, products and services to break down barriers across Europe, according to one Galway-based marketing agency that is helping SMEs enter new markets.

Kevin Moran, Managing Director of IMS Marketing in Galway, said that this creativity and enthusiasm allows Irish entrepreneurs to punch above their weight in new markets.

He was speaking after his IMS Marketing was honoured for its ‘Enter-the-Eurozone’ Programme which has helped 19 SMEs break into Europe.

And he urged all SMEs to continue to set their ambitions on export markets as we emerge from the Covid-19 restrictions and revisit the challenges of Brexit.

Mr Moran said that IMS Marketing, along with its partners, Enterprise Ireland and ESMT Berlin, was delighted to receive the Excellence in Practice Silver Award’ from the European Foundation for Management Development.

“The vision for the ‘Enter the Eurozone’ Programme was to enable progressive Irish SMEs  to enter a new Eurozone market in a strategically led way,” he said.

“Export markets will be more important than ever for Irish companies and jobs as they now face the twin threat of Brexit and a post Covid19 economic recession.”

Accepting the Award’ from the EFMD, Mr Moran said that his company witnessed the strength of the Irish SME sector during the delivery of the award-winning ‘Enter the Eurozone’ programme.

For more, read this week’s Connacht Tribune.

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